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Transforming Honestly Essential: The Role of Color Theory in CPG Branding and Packaging Design
How do you take a wellness brand with a decade of history and over 500 unique products and make them feel like a modern market leader? This was the challenge Honestly Essential brought to USATILITY. To compete with minimalist giants like Aesop and The Ordinary, the brand needed more than just a new logo; it needed a complete visual infrastructure.
USATILITY
Feb 212 min read
Your big idea starts here.
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