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OURHAUS

A BITE OF BROOKLYN.

OURHAUS

OUR ROLE

WEB DESIGN. BRANDING. MARKETING.

INDUSTRY

CULTURE | CUISINE

Based in Redhook; a neighborhood of Brooklyn, New York; OurHaus has captured the hearts of New Yorkers and travelers for over 10 years.

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How do we give the brand a new feel after ten years without sacrificing name recognition and trust? 
After a decade of being known as "Grindhaus", the popular dive known for it's rock n' roll and risque vibe was transformed to "OURHAUS" to reflect the evolution that the haus belongs to everyone. From the new custom website to branding and packaging- together we gave the brand a subtle but effective fresh face to last the next decade. Since the launch of the new brand in January 2024, website traffic and brand engagement are up by 1800%.

PROCESS.

competitor analysis

CREATIVE DIRECTION

ESTABLISH NEW SITE AESTHETIC

ROUGH DESIGN CONCEPTS

FEEDBACK & REVISIONS

APPROVAL & IMPLEMENTATION

CREATIVE DIRECTION.

Typography.

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THE RESULT.

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